Bennu

Fintech redesign with a design system built from scratch

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brief.json

I led the redesign of Bennu, a fintech app for managing global finances. I restructured the experience and built a design system from scratch for coherence, scale and trust.

Year: 2024
Client: Bennu
Industry: Fintech
Duration: 5–6 weeks
Type: Mobile app redesign

Services

UX audit & redesignMobile app designDesign system

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// powerful-tools-messy-experience.md
const bennu = {
  industry: "Fintech",
  duration: "5–6 weeks",
};

01Challenge

Powerful tools, messy experience

Bennu had powerful financial tools, but the app was inconsistent and the navigation overwhelmed people. In fintech that breaks trust. A facelift wasn’t enough. The experience had to be restructured, from multi-currency accounts to asset investments.

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02Design system

Fixing it at the root

So the inconsistencies wouldn’t come back, I built a complete design system. I documented guidelines for type, color, components and interaction patterns. It’s a single source of truth. The goal is for every new feature to stay coherent and for the team to ship faster.

03User experience

Fewer steps where it counts

I mapped the core journeys: sending money, exchanging currency and managing cards. Then I cut the steps and decisions that weren’t needed. The international transfer, for example, became three steps with a clear confirmation at each one.

// color-only-where-it-decides.md
const bennu = {
  industry: "Fintech",
  duration: "5–6 weeks",
};

04User interface

Color only where it decides

I chose a white background for openness. I kept Bennu’s purple for primary actions, active states and virtual cards. I used large, rounded type. I also added moments of positive reinforcement to build confidence. One of them is the full-screen check after a successful transfer.

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