Capital Workforce Innovation Consortium

The bridge between DC’s talent and its jobs

0 0 1 1 1 0 1 1 0 1 0 0 1 0 0 0
1 0 0 0 1 1 1 0 1 0 0 0 1 1 0 1
1 1 1 0 1 1 1 0 1 0 1 1 1 0 0 0
1 1 0 0 0 0 0 1 1 0 0 1 0 1 1 1
1 0 0 1 0 1 0 1 1 0 0 0 1 0 0 1
1 1 1 1 0 0 0 0 1 1 0 1 1 0 0 1
1 1 1 0 0 1 1 0 1 1 1 1 1 1 0 0
1 1 0 0 1 1 1 1 1 1 1 1 0 1 0 0
0 1 1 1 1 1 0 1 1 1 1 0 0 0 1 0
1 0 1 0 0 0 0 0 1 0 1 1 1 0 1 0
0 0 0 1 1 0 1 0 0 1 1 1 0 1 0 0
1 0 0 0 0 1 0 0 1 1 1 1 0 0 1 1

brief.json

Redesign of the site for the Capital Workforce Innovation Consortium, a partnership funded by DC’s Department of Employment Services. It connects local talent with tech and skilled-trades jobs. I worked on it at BuildWithin, which convenes the Consortium. I started from a site with good traffic but no clicks, and it was broken on mobile. I turned it into one that takes each audience to its next step. Rebuilding it with Claude took one week.

Year: 2026
Client: Capital Workforce Innovation Consortium
Industry: Workforce
Duration: 1 week
Type: Web redesign & build

Services

Creative AIWeb redesignUX/UIContent architectureDevelopment

Visit live site

Shown for portfolio purposes only. Brands belong to their owners; if you own it and want it removed, email me. Terms ↗

Capital Workforce Innovation Consortium, good traffic, few clicks

// good-traffic-few-clicks.md
const dcWorkforceConsortium = {
  industry: "Workforce",
  duration: "1 week",
};

01Challenge

Good traffic, few clicks

The Consortium launched in 2024 as a public-private partnership funded by DOES. It brings together 13 organizations. Its site drew good traffic, but people didn’t click or browse. And it wasn’t built to work on mobile. The site had to speak to training providers, employers and organizations that want to join. It also had to open the funding call.

Capital Workforce Innovation Consortium, data first, then the paths

0 1 1 1 1 1 1 0 1 1 1 0 1 1 1 0
0 1 0 0 0 0 0 0 1 1 1 0 0 0 1 1
0 1 0 1 0 0 1 1 1 0 1 0 1 1 1 1
1 0 0 0 0 1 0 0 0 1 1 0 1 1 0 1
0 1 0 1 1 0 1 1 0 1 0 0 1 0 1 0
1 1 0 0 1 1 0 1 1 1 1 0 1 0 0 1
0 0 0 1 0 0 1 1 1 0 1 0 1 0 0 1
0 1 1 1 1 0 1 1 1 1 1 0 1 1 0 1
0 0 1 0 0 0 1 0 1 1 0 0 1 0 1 1
0 1 0 0 1 0 1 1 1 1 1 1 1 1 0 1
0 0 1 1 0 1 1 1 1 0 1 1 1 0 0 0
0 0 0 0 1 1 0 1 0 0 1 0 0 0 1 1

02Strategy

Data first, then the paths

I reorganized the site so the argument lands before the ask. First comes the gap in numbers: 10% unemployment in Wards 7 and 8 against 4.4% elsewhere. And there are 45 workers for every 100 openings. Then come three paths, one per audience, so every visit has a next step. Visitors can receive training funds, hire a College Fellow or join.

Capital Workforce Innovation Consortium, a form that already knows why you’re here

// a-form-that-already-knows-why-you-re-here.md
const dcWorkforceConsortium = {
  type: "Web redesign & build",
  year: 2026,
};

0 0 1 1 0 0 0 1 1 0 1 0 1 0 1 1
0 1 1 0 0 0 1 1 1 1 0 0 0 0 0 1
1 1 0 0 1 0 1 1 1 0 0 1 0 1 1 1
1 0 0 1 0 1 1 0 1 0 0 0 1 0 0 1
1 1 1 1 0 0 1 0 1 1 0 1 0 1 0 1
0 0 0 0 0 1 0 0 1 0 0 1 0 1 0 1
0 0 0 0 1 0 1 0 0 1 0 0 1 0 0 0
0 1 0 1 1 0 0 1 0 1 1 0 0 1 0 0
1 0 0 0 0 1 0 0 0 1 0 0 1 1 0 1
1 1 0 0 1 0 1 1 0 0 0 1 1 1 1 1
1 0 1 0 0 1 1 0 1 1 1 1 1 1 1 1
0 0 1 1 0 0 0 0 1 1 1 0 1 0 1 1

03Build

A form that already knows why you’re here

I redesigned the interface in Figma and rebuilt it with Claude mobile-first. The old site wasn’t made to work on phones, so I fixed how it adapts to each screen. Every button opens the same form with the program already selected. Submissions go through the site’s own endpoint with invisible anti-spam, behind strict security headers on Cloudflare.

Capital Workforce Innovation Consortium, from visits to clicks

// from-visits-to-clicks.md
const dcWorkforceConsortium = {
  industry: "Workforce",
  duration: "1 week",
};

04Result

From visits to clicks

The site now works on mobile. The page gets more interaction than before, when visitors arrived but didn’t click or browse. The $55,000 funding call got its own page. It lists eligibility, dates and the six documents in the packet, each with its format and size.

[ OR™ ‒ RELATED / dc-workforce-consortium.related ]

The closest matches to this case come first. Use the arrows to browse the rest.